Have you ever wondered why millions upon millions of people want
what network marketing has to offer (residual income, time freedom), but
a very low percentage actually achieve it?
Does that mean the remainder of the people who were once in love quickly fell out of love with the dream of residual income and time freedom? Or was the training they received on prospecting and lead generation an archaic, Industrial generation way of thinking?
Think about it; the 2 main ingredients to a successful network marketing business are exposure and relationships. This is undeniable; you cannot have a successful network marketing business without finding success with these 2 main ingredients.
When the baby boomers (industrial generation) pioneered this awesome way for the normal folk to get into an opportunity to build a leveraged business, there was no internet. There were no cell phones, snap chat or Facebook.
That is where the ever popular and loathed term of "make a list of friends and family, call them and inquire if they are interested in your opportunity". The majority of people who do not join network marketing are due to that old method of prospecting and lead generation.
It makes perfect sense though. Back when there was no internet, Facebook and social media, what would be the absolute quickest way to build trust and relationships with people? From people you already know! People you already have a relationship with and a certain level of trust. So, it's not the fact that it doesn't work, it's the fact the old way of prospecting and lead generation hasn't evolved into current times and technology.
Just as you are striving for a leveraged business that will generate you a residual income; you must also strive to leverage your prospecting and lead generation efforts if you are ever going to see success in your network marketing business. The old ways of prospecting and lead generation, the normal folk can do an average of 25 exposures a month. With the power of the internet, you can expose 25,000 to your opportunity in that same month. You just cannot compete with those numbers.
People that can see this "changing of the guard" and take action will experience the best of times in their business. The people who do not choose to embrace this way of prospecting and lead generation will experience the worst of times in their business.
Does that mean the remainder of the people who were once in love quickly fell out of love with the dream of residual income and time freedom? Or was the training they received on prospecting and lead generation an archaic, Industrial generation way of thinking?
Think about it; the 2 main ingredients to a successful network marketing business are exposure and relationships. This is undeniable; you cannot have a successful network marketing business without finding success with these 2 main ingredients.
When the baby boomers (industrial generation) pioneered this awesome way for the normal folk to get into an opportunity to build a leveraged business, there was no internet. There were no cell phones, snap chat or Facebook.
That is where the ever popular and loathed term of "make a list of friends and family, call them and inquire if they are interested in your opportunity". The majority of people who do not join network marketing are due to that old method of prospecting and lead generation.
It makes perfect sense though. Back when there was no internet, Facebook and social media, what would be the absolute quickest way to build trust and relationships with people? From people you already know! People you already have a relationship with and a certain level of trust. So, it's not the fact that it doesn't work, it's the fact the old way of prospecting and lead generation hasn't evolved into current times and technology.
Just as you are striving for a leveraged business that will generate you a residual income; you must also strive to leverage your prospecting and lead generation efforts if you are ever going to see success in your network marketing business. The old ways of prospecting and lead generation, the normal folk can do an average of 25 exposures a month. With the power of the internet, you can expose 25,000 to your opportunity in that same month. You just cannot compete with those numbers.
People that can see this "changing of the guard" and take action will experience the best of times in their business. The people who do not choose to embrace this way of prospecting and lead generation will experience the worst of times in their business.
